2017 "Wenyuan Lion City Cup" Chinese textile non-legacy promotion ambassador finalist list released

In 2017, the “Wenyuan Lion City Cup” China Textile Non-legacy Promotion Ambassadors selection event was officially launched on August 1, 2017 as one of the first China Textile Intangible Cultural Heritage Conference series. The event is organized by the China Textile Industry Association, China Textile Industry Association Office of intangible cultural heritage, China Textile Industry Association Information Center, Hangzhou Xintiandi Group, Hangzhou Chunan County People's Government.

A few days ago, the comprehensive collection, recommendation and strict initial evaluation of the organizing committee of the conference in the past two months have been successfully completed, and 15 finalists have been identified. In accordance with the procedures for selection and selection, the official website of the official cooperation media, textile and apparel weekly, the official website of Hangzhou Xintiandi and WeChat publicity list (listed by last name, in no particular order) and personal deeds, and now on October 1, 2017 From October 31st to October 31st, the online selection and expert committee comprehensive evaluation, and finally selected the 2017 "Wenyuan Lion City Cup" Chinese textile non-legacy promotion ambassador. The results of the selection will be officially announced at the first China Textile Intangible Cultural Heritage Conference held in Wenyuan Lion City, Qiandao Lake, Hangzhou from November 28th to 30th.

Since the launch of this selection activity, it has received extensive attention and enthusiastic participation from textile industry entrepreneurs, designers, textile non-genetic inheritors, research experts and people from all walks of life.

01

Bassan

Tibet Yu Clothing Co., Ltd. (Naidong District, Shannan City)

General manager

Reasons for shortlisting: Rescue and protection of the national-level non-legacy Tibet “Zebel” weaving technology on the verge of loss, so that more people can master the “Zeguer” weaving process, so that it can rejuvenate and revitalize.

The traditional weaving skills of Zezel have a history of thousands of years and have always been the traditional cultural treasure of the Tibetan people. "Zezel" is a pure hand-made fine wool woven textile product, also known as 哗叽, because it is unique in the local town of Zetang, it is the best in the national non-testament, because of its soft texture, Durable and durable, the lines are clear, the winter is warm and cool in summer, and the cleaning is not deformed. In the old days, the "Zezel" costume was once a special offering for the Dalai Lama.

Basang overcame many difficulties, rushed to appeal, and received guidance and assistance from governments at all levels and relevant departments. In the rescue process of “Zezel” in the past ten years, Ba Sang has made painstaking efforts to effectively protect and pass on the “Ze Teier” weaving skills that are on the verge of loss. He devoted himself to research and production of Zezel's production tools, and specially hired Zedong's 86-year-old Gaoling Zeer technician to recruit children from poor families in Zetang Township to hold the "Ze Teier" textile skills training class, which was taught by the old technicians. The entire process of the "Ail" textile. Up to now, Bassan has organized various forms of “Ze Teier” textile skills training classes to make the children of poor families in Zetang Town a beneficiary group and contribute to local poverty alleviation.

In 2008, Ba Sang founded the Nadong County Ethnic Hand-woven Professional Cooperative, which successfully explored and saved Zeitel’s traditional ethnic handicrafts. In 2010, it was identified by the People’s Government of the Tibet Autonomous Region as the second batch of autonomous regional intangible cultural heritage. In 2013, he served as the representative inheritor of the weaving skills of the project “Ze Teier”; in 2013, he served as the standing committee member of the Shannan District Political Consultative Conference in Tibet. In the same year, on the basis of the Nadong County National Handicraft Weaving Professional Cooperative, the company established and established the Tibet Maoyan Garments Co., Ltd. General Manager: 2015 won the National Skills Master Award; in 2016, he served as the Standing Committee Member of the Shannan Municipal CPPCC; in 2017, he served as a member of the Tibet Autonomous Region Federation of Industry and Commerce.

When the first piece of Zezel was successfully restored, Basan saw hope and was full of confidence in the future of Zezel. He believes that by inheriting and carrying forward the excellent culture and skills of the nation, more people can understand and master the weaving process of the intangible cultural heritage “Zezeer”, so that this precious cultural heritage can be passed down and carried forward.

02

Xu Jianshu

Chairman of Beijing Lawrence Xu Clothing Co., Ltd.

Reasons for shortlisting: Unconventional use of traditional Chinese craftsmanship to create a world heritage classic. Adhering to the characteristics of national art, using Western-style three-dimensional cutting, the combination of Chinese and Western, the beauty of Chinese non-legacy and embroidery is presented on the world art stage.

The name "Xu Jianshu" sounded strange, but his other name "Lawrence Xu" was as good as it was. Lawrence Xu graduated from the Fashion Design Department of the Central Academy of Fine Arts and later studied in Paris. He is a proud student of the famous French fashion designer and artist Francis De Lok Lang.

In 2013, Lawrence Xu became the first Chinese designer to be invited by the French Apparel Association to enter the 2013 Paris Fashion Haute Couture Week T-Taiwan. It is the only designer in China who has the qualification to publish high-end French clothing.

Born in the family of architects, he has a strong interest in Chinese traditional culture since childhood. And clothing design seems to be his natural talent. He does not like to play cards according to common sense. The biggest feature in design is the combination of Chinese and Western, fully westernized draping, and the design elements are extremely classical and oriental. The heritage of Chinese traditional culture, the spirit and temperament of Western liberal culture, has become the creator of such a beautiful myth.

In the thick Chinese classical charm, with the Western-style three-dimensional tailoring, he completely subverted the concept of the Chinese style in the past, and explained to the world what is the real Chinese style and international fashion.

The "Oriental Xiangyun" robes he made for Fan Bingbing had been stunning at the Cannes International Film Festival in May 2010. In 2011, the three-dimensional upgraded version of this dress was collected by the British V&A Museum. Today, it is still regarded as a model of Chinese style.

He will always remind himself that he must work hard to make the foundations solid, to make the traditional culture good, and then to innovate. Such a poetic mood can naturally blend into the innovative design of clothing.

In 2013, he was the first Chinese designer invited by the French Apparel Association to board the Paris High School Clothing Week. The work “Jin Yunjin” has also been selected by the international media as one of the 15 most luxurious costumes in the world. In January 2015, I re-entered the Paris High Fashion Week to release the “Dunhuang” series, which is well-known in Europe.

"China Custom" Lawrence Xu 2017/18 autumn and winter Haute Couture series released a new uniform designed for HNA, so that the concept of Gao Ding is no longer far away, but it is really integrated into daily life and shows the world of China to the world. Feelings and trends.

In July 2015, in the world fashion capital of Milan, Lawrence Xu, who is known as the first Chinese red carpet designer, held the Nanjing Zhou Yunjin show in Milan. In August 2016, the main fashion designer who was invited as the “G20 Summit Opening Ceremony” designed a gorgeous and dazzling dress for the performing artist. In October 2016, we joined hands with the “2016 Nanjing Historical and Cultural City Expo” to hold the first big show “Jinxiu China” in Nanjing Yucheng Zhonghuamen. In July 2017, Lawrence Xu signed a strategic cooperation with Anshun City of Guizhou to further promote the inheritance and development of intangible cultural heritage such as Anshun batik and Miao embroidery, and fully explore the artistic elements of Miao embroidery and batik, relying on Lawrence Xu in the international The influence of the fashion industry will bring Guizhou Miao embroidery and batik to the world.

03

Sun Dongning

Director, Center for Chinese Traditional Skills Research and Protection, Prince Gong's Museum, Ministry of Culture

Reasons for shortlisting: Treating the non-legacy research and traditional textile technology protection work in the new era with great feelings, big pattern, and large perspective, and creatively propose innovative working models and systems based on the classification and protection of traditional Chinese art.

In the past 15 years, Sun Dongning has nearly 200 days of field research work experience each year, accumulated a large number of field research experience and first-hand research materials, providing professional methods and theoretical support for the development of non-legacy protection. As an academic leader, he undertakes the work of “National Intangible Cultural Heritage Display and Protection Base”. He is currently a member of the “National Intangible Cultural Heritage Expert Review Group” of the Ministry of Culture and a member of the “China Traditional Village Review Expert Group” of the Ministry of Housing and Urban-Rural Development. From the perspective of the non-legacy protection work in the new era, we will continue to improve the non-heritage protection research system. From the persistence of the field to the help of the new platform, along with the non-genetic inheritance and protection of the heart.

Sun Dongning has a high level of academic theory and rich experience in non-legacy field research, especially in the national intangible cultural heritage-traditional art project research and exhibition planning work, and innovatively launched the "Chinese intangible cultural heritage." The research on the classification and protection of traditional techniques is the core of the academic work of the "two two three four five working mode", and has made great achievements in professional research.

He graduated from the Central Academy of Fine Arts and was the first to receive a master's degree in non-legacy and folk art. He is the first non-legacy teacher of UNESCO. As an academic leader, he established the “Chinese Traditional Skills Research and Protection Center of the Ministry of Culture (King Wangfu)”, and undertaken a series of activities commissioned by the Ministry of Culture of the Ministry of Culture to create a national exhibition of “Investing in Intangible Cultural Heritage”. The work brand, its own professional and scientific research work advantages provide professional working methods and theoretical support for the development of non-legacy subjects in relevant universities. He is also a professor at the Graduate School of the Chinese Academy of Social Sciences, a postgraduate tutor, an academic member of the China Non-legacy and Traditional Skills Protection Teaching Steering Committee, and an office director; a professor at the Central Academy of Fine Arts and a professor at the Beijing Institute of Fashion. He has undertaken the first-level subject declaration and team building of the master's degree in non-legacy and brand design in Shandong Province.

Sun Dongning is responsible for the National Intangible Cultural Heritage-Traditional Textile, Weaving, Printing, Dyeing and Embroidery Skills Research Project of the Ministry of Culture. At the same time, as the head of the research group, he completed the National Social Science Fund Art Project “Non-legacy Archives--Chinese Traditional Craftsmanship Research "Related research work to fill high-level blanks in non-legacy humanities and social sciences research fields; publish 9 monographs, complete a number of provincial art science key projects, publish many core journal articles, and edit "China's Time-honored Brands and Traditional Skills" series 2 More than ten volumes.

He undertakes the research project on the classification and protection of traditional intangible cultural heritage in China, and organizes and curates a series of traditional costumes and textile, weaving, printing, dyeing and embroidery exhibitions, performances and academic activities of the National Intangible Cultural Heritage Exhibition and Protection Base. On June 5, 2017, the resources of all parties will be implemented during the “Culture and Natural Heritage” day to implement the “Innovative Chinese Non-material Cultural Heritage” series of non-legacy cultural show. The vivid typical cases of contemporary life have been well received by the community.

04

Liu Jia

Editor-in-Chief of Textile and Apparel Magazine

Reasons for short-listing: Reflecting the responsibility of outstanding media people, through the news reports and new media communication, the textile industry and the community can feel and understand the infinite charm and the significance of non-legacy protection.

Over the years, Liu Jia has visited textile non-legacy studios, enterprises, cultural stations, colleges and universities, and interviewed many experts, scholars, practitioners, practitioners, and designers and enterprises concerned in the field of textile non-legacy. Home, a lot of in-depth reports on textile non-legacy related activities.

In the special reports, series reports and related activities of textile and clothing weekly magazines, the information of textiles is transmitted, shared, communicated and exchanged, playing an important role of communicators and intermediaries.

Over the years, not only personal attention to the survival and development of textiles, but also led the team to carry out special reports and series of reports on textiles. In 2017, in the official WeChat subscription number of Textile and Apparel Weekly, we launched a series of reports such as “Textile Non-legacy” and “Non-Genetic Tourism State Bank”, which launched around the non-legacy show, non-legacy academic discussion, and non-heritage research collaboration. The form is novel and informative.

In 2016, Textile and Apparel Weekly hosted the first China Uniform Design Competition, deeply intertwined textile experts and scholars, textile non-genetic inheritors, design masters, and entered a number of textile and clothing colleges, the classic concept of famous masters and wonderful The ideas were passed on to the young students, inspiring more creative ideas about textiles; in the same year, the newsletter "The Art of Today is incomparable to the Chinese Fine Embroidery Art Exhibition in Paris", while presenting contemporary embroidery skills, from the modern textile industry The report on the promotion of innovation from the embroidery process has been reported and has been forwarded by many media.

In 2014, the special report “Intangible Dreams Approaching the Intangible Cultural Heritage of Textile and Apparel”, a large series of reports, “The Splendid and Essence of Textiles and Non-legacy Series Reports”, the series reports in the form of stories, detailing each non-legacy history. The story, the story of the inheritor, the status quo of development, the value of promotion, the modern application, and the construction of a textile powerhouse won the first prize of the 3rd National Textile Industry News Award of 2014 Changle Cup.

In the past ten years, Liu Jia has realized the historical treasures of textiles through the attention and reports of textiles, and it is closely related to fashion life. He feels the ideals and reality of non-genetic inheritors, his heart and difficulties, and numerous The self-confidence and love of traditional crafts in the textile and garment industry, the enhancement of national strength, the promotion of policies, the improvement of cultural consciousness and cultural self-confidence, the non-genetic inheritance of textiles and practitioners ushered in the best era.

05

Xu Hongzhou

Economic Daily, Director of the Interview Room, Department of Information

Reasons for shortlisted: Give full play to the appeal and influence of the central media, conduct in-depth interviews and reports on textile intangible protection and innovation, and form a deep observation and reflection, and promote the sustainable development of textiles.

As a journalist, Xu Hongzhou actively responded to the national call for promoting Chinese traditional culture and revitalizing traditional crafts, and conducted in-depth coverage of textile non-legacy work and activities. With the pen and the text, the textile is not a drum and a call.

Over the years, in the "Economic Daily" and its website, the client and other new media, published a number of exclusive in-depth reports and analysis. Mainly: May 20th, 2017, 6th edition combined report: Communication "Innovation, let old crafts dye new life" + comment "Revitalization of traditional crafts requires multi-party synergy"; June 11, 2017 5 edition combination report: communication "inheritance Millennium, just to meet you" + comment "protection of the soul and roots"; August 4, 2017 7 edition comment: "Let the "non-legacy" products into modern life."

Xu Hongzhou realized through long-term in-depth interviews on the protection and inheritance of textiles. As an important part of China's non-legacy projects, textiles and non-legacy not only have a long history, but also closely related to modern life and fashion. Fully exploring and transforming the rich resources of textiles is the source of vitality for the innovation and development of the textile industry in China. Let traditional crafts better enter modern life, inherit in ascension, develop in innovation, and the state is in action. The "protection chain" of non-genetic inheritance development and the "industrial chain" of the textile industry are effectively linked to promote the integration and development of traditional crafts and modern industries, and the textile industry is in action. For the textiles and the drums, the media is duty-bound.

06

Wu Yuanxin

Dean of the Institute of Non-Legacy of Nantong University

Reasons for shortlisting: use cultural vision, cultural vision, dedication, responsibility, watch and promote traditional skills, and rescue, protect, research and innovate the national intangible cultural heritage blue prints for 40 years.

Wu Yuanxin, the representative inheritor of the first batch of national intangible cultural heritage Nantong blue printed cloth printing and dyeing technology, enjoys the special government allowance of the State Council. For more than 40 years, we have done our utmost to protect the inheritance of the national intangible cultural heritage blue calico, and have done a lot of effective work in the rescue, research, innovation, inheritance of blue prints, and the cultivation of young non-genetic inheritors. Mr. Feng Yucai commented: "Fortunately, Mr. Wu Yuanxin, who has been conscious of a culture and the spirit of consistent and persistent in the past 30 years, has retained a large number of blue-dyed remains, and has been scientifically organized and hand-inherited from the original ecology. ."

While reserving the physical remains of the blue printed cloth, Wu Yuanxin founded the first professional museum of blue printed fabrics in China, protecting nearly 300,000 pieces of traditional prints and other traditional prints that were lost in the folk blue prints. The excellent traditional blue calico pattern is used for system classification, numbering, shooting and preliminary generation work, and a blue print pattern database has been established. The "Chinese Blue Printed Cloth Archives" edited by Wu Yuanxin has been included in the Chinese Folk Cultural Heritage Rescue Project. The project has been launched in 2015. It is estimated that ten volumes of blue prints will be published in ten years, inheriting intangible culture. The context of heritage provides physical data protection for in-depth research. In terms of technical research, on the basis of collecting rich physical materials, Wu Yuanxin combined with years of technical inheritance and practice, published the collection of "Chinese Blue Printed Patterns" for more than ten years, the collection of volumes, and the series of folklore books. Six monographs, such as Blue Printed Cloth and Nantong Blue Printed Cloth, and published relevant papers in national core journals and other provincial and provincial journals. In-depth research on the origin and development of the related techniques of blue printed fabrics, systematically combing traditional folk printing and dyeing for two thousand years, published the national key book "Chinese traditional folk printing and dyeing skills", and assumed the National Social Science Fund. The key topic of art is "Chinese Blue Printed Pattern Research".

In the creative design of the blue printed fabric, Wu Yuanxin innovated and produced nearly a thousand blue printed fabric patterns, and successively designed blue printed fabrics such as blue printed fabrics, bags, wall hangings, handicrafts, shoes and hats. The innovative works have won many national gold and silver awards in the arts and crafts industry. The works have been invited to hold blue print exhibitions in the United States, Britain, Germany, France, Italy and Russia. The National Museum of China Silk Museum, Beijing Cultural Palace of Nationalities Museum, Tsinghua University, Tianjin University, the Central Academy of Fine Arts, Han Meilin Art Museum outstanding works donated more than 900 pieces.

In the inheritance of skills, Wu Yuanxin pays attention to cultivating young inheritors, and through the dyeing workshops, family-style inheritance, college teaching, social training, inheritance and dissemination of blue print fabric skills, has set up a traditional dyeing and weaving studio in Tsinghua University Academy of Fine Arts. In the Central Academy of Fine Arts, Nankai University, etc., the school opened a handicraft elective course, established the Nantong Blue Printed Fabric Museum branch in Tianjin University, opened a traditional printing and dyeing course for graduate students at Suzhou University, and created the Blue Calico Art Institute and the non-National University in Nantong University. heritage Institute, undertook in 2016 the national Endowment for the Arts "blue calico printing and dyeing skill training young talents" project, China's non-genetic order of population research training program consultant was hired faculty members and library Ministry of culture.

07

Li Jianhua

Chairman of Hangzhou Wanshili Silk Culture Co., Ltd.

Short-listed reasons: Engaged in the silk industry for more than 30 years, taking silk culture and industrial renaissance as a career pursuit. It advocates the nourishment of industry by industry, the anti-feeding culture of industry, and the explorer and disseminator of silk culture and industry research.

Silk is a world-class intangible cultural heritage, an important part of China's excellent culture and traditional craftsmanship, and a valuable asset left to future generations by ancestors. How to protect and inherit non-legacy crafts is a social issue and a corporate responsibility. Li Jianhua has always advocated and publicized the social and cultural values ​​of silk weaving skills. I hope that Wanshili will become a platform for communication and exchange, so that more people can appreciate the beauty of silk craftsmanship and let silk weaving skills be circulated forever.

Over the years, he has devoted himself to the excavation and research of silk culture. He has published books on silk culture including the popular science books of soft science, the encyclopedia of silk culture, the Silk Road of Shenzhou, and the silk of silk. More than 4 million words, such as "Dream of the Red Dream", "Silk Code", "G20 Silk Code", "Thousands of Silk", "Infinite Scenery", "Chinese Silk King" and other books.

In 2014, the silk culture was brought to CCTV's "Hundreds of Lectures", which talked about the silk code in "Dream of Red Mansions", and promoted the society to raise the enthusiasm for paying attention to silk culture and regaining silk life. Recently, invited by CCTV again, it will go landing "Lecture Room", the depth of national initiatives to decrypt all the way along the spiritual core. In order to further promote the spread of silk culture, enrich and expand the propaganda channels, and recorded various forms of silk culture TV programs, including: silk culture talk show "Words on Silk", silk culture documentary "Silk World", silk culture mouthwash There are nearly 200 silk cultural programs such as Silk Road Password.

In 2013, under the concept of Xi Jinping's proposal to jointly build the “Silk Road Economic Belt”, the Silk Road has been integrated into the global vision with a brand-new attitude after more than 1200 years of silence. In this context, the China Silk Culture Forum with the theme of “Silk Road, Chinese Dream” was launched, and the strategic concept of co-constructing the “Silk Road Economic Belt” was launched, which opened a new journey for the rejuvenation of Chinese silk culture. Discussing how the silk industry inherits and promotes Chinese silk culture and builds a Chinese silk national brand under the background of the country's “Silk Road Economic Belt”.

In 2017, the “One Belt and One Road” Silk Culture Summit Forum was organized to bring together experts and scholars from the silk, culture and education sectors to discuss non-legacy skills, silk culture and industrial development. In January of this year, the richest silk products received by Qi Fuzhong during his visit to Hangzhou were unique in everything, and the Chinese intangible cultural heritage, carved velvet craft, was carefully crafted on silk.

The project of “National Treasure Going Home” in the Dunhuang Tibetan Buddhist Cave was launched. It is the responsibility of the protection and dissemination of silk culture. It took three years to reproduce 12 ancient paintings from the French Jimei Museum that have been lost for over 100 years. Dunhuang Museum. These 12 ancient paintings were hidden in the Tibetan Buddhist caves at the Mogao Grottoes in Dunhuang. They were lost overseas with a large number of Dunhuang instruments hundreds of years ago. Since then, they have been collected by the Jigme Museum in France, and it is rare for the Chinese to see you again. Nowadays, everything uses high technology to "return" Dunhuang to the millennium ancient paintings. Luo Huaqing, deputy dean of the Dunhuang Academy, could not help but sigh: "This is a good relationship for Dunhuang, and it has made tremendous contributions to the inheritance of Chinese culture."

08

Li Aiping

Chairman of Jiangxi Zuoquan County Samsung Garment Co., Ltd.

Short-listed reasons: rescue, excavate, collect, and organize the left-hand folk craftsmanship represented by Jiang Junhu, so that the provincial non-legacy generals won 11 national appearance patents and were recommended as national gifts to the world.

The Zuoquan folk handicrafts, which are represented by the generals, have strong local flavors and local characteristics. In 1942, the deputy chief of staff of the Eighth Route Army, General Zuo Quan, slammed the Ma Tian Cross Ridge. The folks commemorated the general of Zuo Quan. The local people called the cloth tiger "the general tiger", which symbolized a spirit of perseverance.

The provincial intangible cultural heritage general tiger has obtained 11 national appearance patents. The production process is unique. It is made of traditional gold, drawn yarn and hand-embroidered. It has profound cultural heritage and exquisite craft connotation. It is on the verge of loss after the Cultural Revolution. .

Since 2000, Li Aiping, who grew up in this red hot land, has been influenced by Zuoquan folk art since childhood, and has a unique love and understanding of Zuoquan folk art. He has begun to rescue, excavate, collect and organize Zuoquan folk craftsmanship represented by the military tiger. , saved this superb folk treasure. In 2009, the general tiger was selected as the “New China National Ceremony Artists” and was recommended for the National Gifts. The General Tigers then stepped out of the mountains and went abroad.

Li Aiping founded Zuoquan County Samsung Garment Co., Ltd. in 1992 as a chairman and designer, and devoted himself to studying Zuoquan folk craftsmanship and costume culture. In the red hot land of Zuoquan, she traveled to more than 300 villages in the county. She asked the 100-year-old man to teach his skills and invested more than 1 million yuan at his own expense to complete the inheritance and protection of the general craftsmanship and folk costume culture of the generals. On the basis of collecting and arranging samples of folk artists, more than 50 folk crafts have been copied, and new crafts and new processes for folk crafts have been introduced.

In 2015, Li Aiping planned a Chinese-style children's clothing and apparel project to promote the traditional costume culture and the essence of traditional handicrafts. At the same time, it promoted the local women's entrepreneurship and employment , and promoted the construction of a socialist harmonious new countryside. By the end of 2016, a total of 3,000 rural women had been trained, and 500 rural left-behind women had achieved local employment through processing handicrafts. The annual per capita income was more than 3,000 yuan, and the industrial chain was basically formed, effectively promoting rural economic development.

09

Flooding

Chairman of Fujian Hao Brand Fashion Technology Co., Ltd.

Short-listed reasons: The first to explore the creation of non-genetic inheritance and protection funds, as a corporate social responsibility, has always been "to let Chinese fashion in the world" as the mission, and constantly accumulate the "China, is the United States" brand core value.

In 2008, under the advocacy and promotion of Hongxu, Yupai and the Academy of Fine Arts of Tsinghua University founded the non-genetic inheritance and protection fund. In the past 9 years, with the joint efforts of experts, scholars and non-genetic inheritors, many excellent projects and scientific research achievements have been accumulated. It covers 35 regions across the country, covering traditional Chinese handicrafts, national culture, national costumes and other fields, with more than 60 projects. In order to let more people know about the beauty of the singularity, the plaques continue to innovate, through a series of planning: non-legacy series documentary, non-return fund fifth anniversary exhibition, China non-legacy summit forum, etc., let the non-legacy culture return to the public vision and achieve protection With heritage, and a new life in modern fashion.

In 2013, it coincided with the proposal of the national “One Belt, One Road” strategy. The economy, culture and art of “One Belt, One Road” have become the hotspots of street alleys. The brand has responded positively. In 2015 and 2016, it has created “One Belt and One Road” for two consecutive years. The journey of non-legacy (seeking dreams, looking for dreams), searching for the “One Belt, One Road” invisible civilization with a unique perspective and depth.

In July 2013, the Intangible Cultural Heritage Research and Protection Fund, jointly established by Yupai and Tsinghua University, celebrated its 5th anniversary. Through five years of research, Yanpai and Tsinghua University's Intangible Cultural Heritage Research and Protection Fund have achieved fruitful results, covering research projects in traditional Chinese handicrafts, national culture, and national costumes.

In July 2014, Qipai and Tsinghua University jointly held the first intangible cultural heritage research and protection summit forum and the renewal ceremony of the non-legacy fund of the non-legacy fund. As the benchmark brand of Chinese men's apparel, it took action from the social responsibility of the company. Commitment to let the intangible cultural heritage be carried forward in the inheritance. In October of the same year, the Qipai Intangible Cultural Heritage Fund project was integrated and promoted, and won the 2014 China Advertising Great Wall Award advertiser award marketing communication gold medal.

In June 2015, the brand "China, is the US documentary (the second season), won the sixth (2014-2015) Tigers Awards, apparel, sports and leisure products category · Excellence Award. In August of the same year, 柒The Tsinghua University Intangible Cultural Heritage Research and Protection Fund 2015 final meeting was held at Tsinghua University on June 27. The non-legacy protection was based on the theme of “Seeking Dreams” and invited Shang Wenyi and Ren Join .

In August 2016, the unlicensed exploration tour of the “Xun Meng Silk Road” was kicked off in Xi'an, the ancient capital of the millennium. This is the “One Belt, One Road” since the brand “Seeking Dreams” in 2015. Another new journey for the theme of the unexplored journey. As the first private enterprise in China to advocate and practice the research, protection and inheritance of intangible culture, the brand has always regarded non-legacy research and protection as the unshirkable social responsibility, actively inheriting and actively transforming. In October of the same year, the brand "China is the United States" to find the dream of Haisi, and won the 23rd China International Advertising Festival China Advertising Great Wall Award Media Marketing Award (Excellence Award).

In July 2017, the “China, is the United States” search for the dream of Silk Road, and won the 2017ADMEN International Awards for creative planning.

10

Zhou Jie

Director of Production and Information Management Center of Silk Road Holding Group Co., Ltd.

Shortlisted reasons: deeply influenced by the history and culture of silk, creating extraordinary value with ordinary work. Discover the inheritance of silk culture, continue to innovate in craftsmanship, and showcase the Chinese silk civilization to the world with rich products.

The Silk Road Holding Group in Huzhou uses the “Silk Road” to name the company, which is broad and far-reaching. Huzhou is one of the birthplaces of silk civilization, and the Silk Road has a profound historical and cultural origin. The history of thousands of years, the span of tens of thousands of miles, the world is familiar. Since Zhou Jie entered the Silk Road Holding Group, he has been deeply influenced by corporate culture, and his love for the Silk Road has become the driving force for employees to advance. In the eyes of corporate employees, the Silk Road symbolizes the tenacious will of entrepreneurs to struggle and to be unyielding. Singing all the way is the song of victory that never fails. The Silk Road symbolizes the economic and cultural exchanges between the East and the West and the future direction of the international development of enterprises.

Silk is the quintessence of China. As a member of the Silk Road Group, Zhou Jie insists on “revitalizing national silk and building an international brand” and is committed to carrying forward the Chinese silk civilization. Constantly explore and inherit the silk culture, continue to innovate in technology, and promote the Chinese silk civilization to the world with rich products. In the ordinary work, he actively participated in the inheritance, protection, development, innovation and promotion of silk textile intangible cultural heritage, and deeply felt the sacred mission and great responsibility. Over the years, Zhou Jie has worked hard with enterprise partners to study, innovate and develop, promote and promote silk culture and skills, and work hard to promote the sustainable development of silk intangible heritage.

Since 2008, Zhou Jie has led and participated in all the work related to the inheritance, protection, innovation and promotion of the Silk Textile Group's intangible cultural heritage of silk textiles; participated in the special items of Huzhou Yongchang Silk Co., Ltd. under the Protection and Promotion Group. Lushan yarn, "2010 Shanghai World Expo China Pavilion Lounge" silk national treasure "in the planning and publicity, 2010 first China silk Festival" National silk innovative products Gold "silk bedding" Mejia Princess "," leopard feather Fantasy "of Planning, R&D and publicity; Participated in Huzhou Yongchang Silk Co., Ltd. (founded in 1919), successfully applied for the old name of Zhejiang Province, and the subsidiary of Huzhou Zhesi Second Factory Co., Ltd. (founded in 1946) successfully applied for the old name of Huzhou City; The group's subordinate Huzhou Zhesi Second Factory Co., Ltd. (founded in 1946, "Linghu Silk Factory") industrial heritage protection, publicity, development work, and presided over the application of national industrial heritage work.

11

Xia Hua

Chairman of Yiwen Clothing Co., Ltd.

Reasons for short-listing: Reflecting the social responsibility of outstanding entrepreneurs, consistently, creating top-level apparel brands with ingenuity, and exploring fashion attitudes to explore sustainable and replicable traditional craft ecosystem construction models.

Xia Hua, currently the chairman of Yiwen Group and the vice president of China Garment Association, has been named one of the "25 Chinese in the global fashion industry" by Forbes, the "most influential entrepreneur" and the "Chinese economic woman of the year" "China's business people", "China's top ten women's outstanding management innovations", "Chinese fashion 20 years of meritorious figures", "Top Ten Entrepreneurs Affecting People's Economic Life", "China's Top Ten Marketing Persons" "Business Mulan of the Year", "Top Ten Women's Excellence in Management and Innovation in China", "Chinese Business Women of the Year", and "Charming Characters of Chinese Charm".

In the past 15 years, Xia Hua has devoted himself to the protection of traditional handicrafts and intangible cultural heritage. He has created a Chinese handicraft workshop with the public welfare of Bo Da, built a platform for inheriting Chinese traditional craft culture, and has thousands of embroidered mothers in the Yunguichuan area. The Museum of Art and Crafts was built in the mountains, and they competed with modern civilization to protect the dying Chinese traditional handicrafts with the power of design and commerce. Based on traditional handicrafts such as Chinese embroidery, engraving, ornamentation and batik, it traces the source, promotes the aesthetic culture of oriental life, combs and builds a database of Chinese ornaments and crafts, and makes the beauty of Chinese craftsmanship affect the world, allowing Chinese craftsmen to pass on from generation to generation. In the future development, she will continue to invite well-known international and domestic designers to enter the mountains, let the frontier fashion and traditional handicrafts collide, continue to create fake products, and create excellent products, let Chinese aesthetics and world aesthetics talk together, let the traditional handcrafted art have a long history.

Under the guidance of Xia Hua, Yiwen Group has been committed to the protection of traditional handicrafts and intangible cultural heritage since 2006. It has created the platform of “Yiwen·China Handicraft Workshop”, which inherits Chinese traditional craft culture with public welfare. With this as the core, in the course of practice, a series of sustainable and reproducible handicraft ecosystem construction models are explored.

Xia Hua’s embroidered studio, the embroidered dream workshop, has achieved fruitful results. For 15 years, she personally led the Yiwen Handicraft team to shuttle between the city and the mountains, and went door-to-door to find embroidered mothers and set up family studios for them. He has visited more than ten Buyi villages in the county of Zhangheng County. In the ethnic minority villages deep in the mountains of southwestern Guizhou, he communicated with the embroidered mothers and experienced the little-known, most natural and simple culture and the hand-to-hand generation. Process. By supporting the funds, sales and promotion of the studio, Yiwen Group has really promoted the folk embroidery to join the modern handicraft industry. By providing orders and creative conditions, it establishes typical and exemplary models, and then drives more embroidered women to join In the craft industry.

The Chinese hand-made workshops entered Dashan, and the ethnic minority's pattern language was shared and long-lasting. Based on the establishment of the embroidery studio and the embroidered dream workshop, 13 unique craft museums were established and established.完善的绣娘数据库和纹样数据库，共收集了5000条绣娘数据和3000余个具有商业价值的传统手工艺纹样，并将数据信息录入到数据库系统中，为传统手工艺产业的设计提供资源并匹配生产产能。

12

倪梦丽

广州文木文化发展有限公司新媒体主编

入围理由：作为90后新生力量，以笔尖记录经典、以匠心致敬未来、以热情拥抱非遗。打造新媒体矩阵，多渠道、多角度传播纺织非遗人与事。

倪梦丽以行动倡导中国年轻一代热爱传统文化，传承经典工艺，担当民族文化与技艺传播的历史责任，甘当手举灯火的文化传播者。几十位非遗传承人的采访，几十篇精彩的报道，几十万字的点滴记录，倪梦丽就这样一步步走进非遗、认识非遗、宣传非遗、推广非遗。

2014年，倪梦丽进入国内第一家非遗文化传播公司广州文木文化发展有限公司工作，负责微信公众平台《文木》内容采编及运营。《文木》微信公众平台作为全力打造中国非物质文化遗产的专业媒体，是非遗领域创建较早的一批公众号，发布非遗权威咨询，政策法规、研究成果等，是全国非遗工作者广泛关注的自媒体公众号。

倪梦丽一次次深入走访纺织非遗项目和地区，包括广东香云纱、四川蜀锦、南京云锦、海南黎锦、苏绣、京绣、广绣等，与纺织非遗结下了不解之缘。2017年，倪梦丽担任《文木家》微信公众平台主编，首创中国非遗人物原创采访微刊《文木家》，以笔尖记录经典、以匠心致敬未来、以热情拥抱非遗。无论是阅读量还是传播率都处于行业领先地位。她专著于非遗相关人物的采访和报道，涉及苏绣、广绣、黎锦等纺织非遗原创采访，文章好评如潮。

倪梦丽全面跟踪报道过深圳文博会、山东非遗博览会、成都国际非遗节、中国(广东)民间工艺博览会等大型非遗活动。特别是2017年6月5日至11日首个国家文化与自然遗产日，受文化部恭王府博物馆邀请，全程参与报道“锦绣中华”非遗服饰秀，采写十余篇专题报道，引起社会各界的广泛关注。

13

程应奋

新疆轻工职业技术学院教师

入围理由：始终钟情于艾德莱斯神秘的历史文化、绚丽的色彩和经典的图案。边收集整理，边设计制作，致力于让世人领略“丝绸之路”多民族文化之美。

作为新疆本土成长的服装设计师, 程应奋从事服装设计工作20余年，充分发挥高技能领军人才在技术创新、技能传承方面的重要作用，积极投身非遗的保护和传承工作。作为国家级非物质文化遗产艾德莱斯保护与传承的主要推动者之一，程应奋立足新疆本土，放眼世界，为非遗在当代社会的活化继承进行了不懈的努力。从面向国际舞台开始，她就坚持对艾德莱斯的全新创作，让艾德莱斯成为一道靓丽的风景，一种独特的、民族的、传统的优秀纺织品，被国内外的时尚同行以及大众消费者所认知。艾德莱斯传统技艺与人民生活深度融合之后，获得了长久生命力，艾德莱斯因此也走出了新疆、走进时尚、走向世界。

在20多年的设计生涯中，程应奋始终钟情于中国传统扎经染色代表之一的艾德莱斯神秘历史、绚丽色彩和经典图案。她一边收集整理，一边用古老的面料设计时尚的服装款式。在新疆天山毛纺织股份有限公司工作期间,历任助理设计师、设计师、首席设计师、市场部经理工作，服务全国200多家专卖店，积累了大量的服装设计和市场营销经验。

程应奋作为新疆艾德莱斯研发推广中心负责人、设计总监，还主持了建设世界银行《新疆民族手工艺-艾德莱斯绸制作培训包》工作，解决艾德莱斯织造过程中的色牢度和织物密度等问题；为新疆南疆的少数民族艾德莱斯织造人员提供培训服务；参与政府举办的大型非遗宣传系列活动-艾德莱斯炫昆仑、艾德莱斯出天山；多次在中国国际时装周、亚欧时装周、广东时装周、江苏服装节等举办以艾德莱斯为主题的作品发布会。

程应奋在新疆轻工职业技术学院纺织技术分院任教的同时，还担任学院服装设计技能大师工作室（自治区级）主持人，中国服装设计师协会艺术委员会委员、新疆服装(服饰）行业协会副会长，新疆服装设计师协会副主席，中国十佳时装设计师，新疆十佳服装设计师。

14

蔡中涵

广东名瑞（集团）股份有限公司总经理

入围理由：主张“中国人要有中国人的嫁衣”，成功延续积淀半个多世纪的中国传统嫁衣——纯手工刺绣龙凤褂裙的设计与制作，并将中西方婚嫁文化创新融合。

2010年，蔡中涵学成回国，进入有浓郁艺术氛围的广东名瑞集团工作。名瑞集团前身为1955年的地方国营潮州市潮绣厂，在这里蔡中涵潜心于婚纱礼服的设计与研究。婚纱礼服是彰显女性魅力与气质的一种服饰艺术品，让女人拥有恒久的美丽与自信，这是蔡中涵所带领婚纱设计团队的设计理念。这一将“美”作为毕生使命去追求的名瑞婚纱品牌，不仅为女人演绎着一个个美丽的传奇，更让女人自身的美丽与梦想充分绽放。蔡中涵认为，好的婚纱应该引领时尚潮流。历经多年苦心研究，他对婚纱设计精髓在于图案设计及图案位置感判断和运用的悟道，使国际同行对名瑞婚纱设计作品赞不绝口。

此后，蔡中涵更加认识到图案和图案的位置感在婚纱设计中的重要地位，并激发他进一步完善匠心独俱的创作设计新思路。曾经，欧美的婚纱设计师走遍埃及、罗马、意大利、印度、泰国等国家，用尽一切能用在婚纱上的设计元素，唯独没有预见中国元素赋予婚纱设计的独特魅力。身处文化底蕴深厚、设计元素丰富的祖国这片沃土，蔡中涵静气凝神，对中国传统工艺的镂空、手编、刺绣、手染等传统工艺逐一进行深入研究，汲取所有能应用于婚纱设计上的时尚内涵和元素，设计并制作出具有中国时尚风格的婚纱，一经推出即风靡欧美市场。蔡中涵不同凡响的创意，成就了名瑞集团乃至中国婚纱产业在全球的地位和影响力。

蔡中涵致力于让每一位中国新娘拥有属于自己的一件婚纱。以时尚、典雅为宗旨，将西方的设计理念及东方的文化精粹融合于婚纱礼服制作之中，打造符合国际潮流又适合中国女性的完美婚纱礼服。

15

熊兆美

兆美蜡染手工艺作坊

负责人

入围理由：作为一名90后非遗传统蜡染工艺传承人，在年轻人纷纷走出大山寻求自我发展的当今时代，依然不忘初心，始终坚守内心的那份宁静与执著。

熊兆美从小就跟着长辈们学习蜡染、蜡画、刺绣技艺。2012年创办了兆美蜡染手工艺作坊，创作和加工各种苗族服饰和各种蜡染画作以及蜡染旅游商品，从事民族手工艺至今。从2013年开始，长期教授学徒，从事学习马坝苗族民族民间蜡染画技艺。

盘水市钟山区月照社区马坝村，是一个古风淳朴、历史悠久的苗族村寨，代代相传的蜡染蜡画是最具文化历史沉淀的艺术品，出生于此的90后苗族姑娘熊兆美，在豆蔻年华时与蜡染蜡画“初次邂逅”，便从此相伴并传承。

在熊兆美的创作体系中，她以苗家儿女所崇拜的“蝴蝶妈妈”图腾和苗家儿女的生活习俗为源头，并融于花、鸟、鱼等元素，天马行空又不失真实的设计出一幅幅令人赞不绝口的画作。年仅27岁的熊兆美已成为六盘水市公认的“十佳绣娘”。在她看来，传承好蜡染、蜡画、刺绣等苗族传统技艺要有工匠精神。

1990年出生的熊兆美，是马坝村土生土长的歪梳苗姑娘。在她8岁那年，慈祥的外婆便把这项手工技艺传承于她，或许是天资聪慧，或许是骨子里就有这股血脉，熊兆美一学就会，在13岁可以独立完成作品后，便开始把这项技艺不断挖掘、创新、直至发扬光大。

蜡染蜡画是苗家人的特色手艺，苗族没有文字，祖先通过蜡染、蜡画、刺绣来记录历史，表达对自然的敬畏、对生活的热爱。外婆虽然离她而去，但熊兆美希望把苗族的工艺一直传承下去，代代相传，让后辈子孙永远铭记于心，传承和发扬蜡染、蜡画手工艺是熊兆美的人生目标。

2011年，小有名气的熊兆美用做手工艺积攒的10万元注册了手工艺作坊。手艺日臻成熟的她1年可以做蜡画800幅、蜡染300件。蜡画均价380元，蜡染均价4000元，年均收入在15万元左右。熊兆美认为，传承苗家技艺既要沿用“古法”精雕细琢，也要紧跟时代大胆创新。在作品内容和形态设计上，她在延续原生态、纯手工工艺的同时，加入了不少现代元素，在蜡画里添加奥运五环、十二生肖等图案，而不再只有花鸟虫鱼。十多年来，熊兆美创作的蜡染蜡画作品数不胜数，各种荣誉也接踵而至。2015年被认定为六盘水市市级非物质文化遗产代表性传承人，2016年荣获六盘水市劳动模范称号，2017荣获六盘水市十佳绣娘称号。

目前，熊兆美的手工作坊能带动30多个村民致富。在她的示范带动下，村里会蜡染、蜡画手艺的村民每年都能通过作坊接到不少活，村里的手工作坊由2011年的1家增加至13家。熊兆美现已与贵阳幼儿师范高等专科学校和六盘水市钟山区贫困群众培训基地签定贵州民间艺术传承人合作协议，为传承与发展蜡染民间手工技艺创造条件。